How Is The Marketing Work Center Different?
Single solution products, like email tools, web content management or print automation tools, allow you to create one communication at a time, in one channel at a time.
Your Marketing Work Center combines the products you need in one Marketing Work Center. For the first time, you can manage content across many communications and many channels from one ‘control center’. Seven products plug in to your center, fully integrated and ready to work with one another to eliminate redundant production processes, increase speed to market and decrease costs.
What once required many people, tools and weeks to accomplish can be handled by one person, in one click. Launch new products, provide customized content, or communicate competitive advantages with greater speed and at lower costs. You have more time for strategic initiatives and more dollars to invest in marketing activities that directly increase sales.